Smart Money Alert
FSN E-Commerce Ventures Limited
DecreasedQuarterly
NYKAAE-Retail/ E-CommerceMarket Cap₹95K Cr
Stake
1.49% → 1.40%
Holding
4.02 Cr shares
Change
−23.97 L shares
As of
Sept 2026
Since alert+0.1%₹329.70 → ₹329.85
Nifty 50−0.3%
HDFC Life Insurance
Institution
The move
HDFC Life Insurance sold 23,96,698 shares of FSN E-Commerce Ventures, reducing its stake from 1.49% to 1.40%.
A digitally native consumer technology platform delivering content-led lifestyle retail experiences across beauty, personal care, and fashion segments. The company operates a curated marketplace featuring diverse product portfolios from established brands alongside its own manufactured brands. It combines e-commerce infrastructure with lifestyle content to create an integrated shopping experience for Indian consumers seeking beauty, wellness, and fashion products.
HDFC Life Insurance Company Limited, institutional investor in Indian equities
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ICICI Prudential Life InsuranceDecreased
ICICI Prudential Life Insurance reduced its stake in FSN E-Commerce Ventures from 2.71% to 2.36%, selling 1,02,09,683 shares.
20 Oct 2026
Read more HDFC Mutual FundDecreased
HDFC Mutual Fund trimmed its stake in FSN E-Commerce Ventures Limited from 1.87% to 1.70%, selling 46,50,827 shares.
20 Oct 2026
Read more ICICI Prudential Mutual FundDecreased
ICICI Prudential Mutual Fund cut its stake in FSN E-Commerce Ventures from 1.54% to 1.25%, selling 81,27,254 shares.
20 Oct 2026
Read more HSBC Mutual FundDecreased
HSBC Mutual Fund decreased its stake in FSN E-Commerce Ventures Limited from 1.28% to 1.03%, selling 73,27,890 shares.
20 Oct 2026
Read more Nippon India Mutual FundDecreased
Nippon India Mutual Fund reduced its stake in FSN E-Commerce Ventures Limited from 2.29% to 1.87% by selling 1,19,67,142 shares.
20 Oct 2026
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