SBI Mutual Fund decreased its stake in Brainbees Solutions by selling 1,364,247 shares, reducing its holding from 8.37% to 8.11%. The shares were valued at approximately ₹29.5 Cr at ₹215.89 apiece.
An online retailer providing products for mothers, babies, and kids through its FirstCry platform, Brainbees Solutions serves customers across India with a comprehensive selection of merchandise. Founded in 2010, the company operates as a vertically integrated e-commerce business focused on the parenting and early childhood category. Its distinctive approach combines digital retail infrastructure with curated product offerings designed specifically for the maternal and pediatric segments of the Indian market.
India's largest AMC by total AUM, managing over Rs 11 lakh crore across equity, debt and hybrid schemes. Backed by State Bank of India, the country's largest bank, which gives it unmatched retail reach across every Indian state. With over 70 schemes and 50 million folios, SBI MF's positioning moves are tracked as a proxy for domestic institutional flows.
